Sign clients on LinkedIn
Vending Machine
20 July 2026, by Kanika Vasudeva
So I’m standing in front of a vending machine.
I put my money in. I press B4.
The snack moves forward and tilts.
But then it stops…
I press B4 again.
Nothing.
I stand there staring at it.
Realising that I’m not getting the snack.
And then something clicked.
This is exactly what happens inside DMs when you’re wanting to sell.
Someone finds you. A real conversation starts.
You tell them about your offer.
And then silence.
The conversation tilts forward… and stops.
Most business owners selling online do not know how to consistently turn DM conversations into booked calls. Their conversations feel salesy, awkward and stop mid-way.
If your conversations keep stalling after you mention your offer, book a call with me and we’ll work out where yours are getting stuck.
With love,
Kanika
I'm Kanika Vasudeva. I help teams and business owners get found, trusted and chosen on LinkedIn. Read my story.
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